The ways we reach Michigan, engage consumers and activate sales are always evolving.
Our goal is to help your business grow.
Sports are a major part of the US culture, with roughly 6 in 10 Americans identifying themselves as sports fans. Sports undeniably bring people and businesses together making the market for commerce related to sports is enormous.
Michigan.com is exploring new ways to reach these fans with marketing tactics that incorporate content, video, social media and live events to extend the connection beyond the games.